How the Responsible Direct Seller Can Go to Market
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Marketing refers to the promotion of products & services, advertising, pricing, distribution channels, and branding. The term developed from the original meaning which referred literally to going to market, as in shopping, or going to a market to sell goods or services.
“Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.”
“Marketing is not an event, but a process . . . It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely.” – Jay Conrad Levinson.
This section covers how a direct seller can market both online and offline.
As a salesperson you’re the most important person in the world of business!
Either you sell the customer on Yes or they sell you on No!
If you are in the direct selling industry you need to know how to sell.
This section will offer you the everything from the fundamentals of selling to complex selling techniques.
