Archive for direct selling
Kevin McNabb is Interviewed by the Direct Selling Women’s Alliance
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On May 5, 2009 I had the pleasure of being interviewed by the Co-Founder of the Direct Selling Women’s Alliance, Grace Keohohou in a segment called “Responsible Marketing for Direct Sales Professionals.”
This segment discussed how individuals can and should market responsibly in the Direct Selling Profession.
To listen to this teleseminar, please visit: http://dswa-org.s3.amazonaws.com/members/tele_classes/tc0505200907.mp3
For more information on the Direct Selling Women’s Alliance, please click here.
Hope you enjoy!
Kevin McNabb
Direct Selling Women’s Alliance
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Kevin McNabb and the Direct Selling Women’s Alliance
Come visit me at the Direct Selling Women’s Alliance
http://www.dswa.org/speaker_profile_detail.asp?ContactID=67261
Dear Direct Seller,
I am a proud member of the DSWA and wanted to share with you my excitement in being a part of a dynamic organization that is helping me grow my direct selling business! The Direct Selling Women’s Alliance is a professional association that provides education, networking and support to women like you who are building a home-based business. I’ve really enjoyed being a member of this association and am so impressed with their Member Only area, which offers over 300 pages of exceptional tips, training and simple business-building ideas.
Each month they offer a New Member Bonus and this month it is extra special. You’ll find the details under What’s New of the home page listed below.
The DSWA has also recently published a fantastic book for direct selling professionals like us. It is entitled Build It Big – 101 Insider Secrets From Top Direct Selling Experts. You can read all about it through the link below. I know how you love learning and growing!
I encourage you to look into this exceptional resource. Membership is so affordable and the bi-weekly tele-classes make the DSWA one of the best success resources on the Internet.
Take just a moment to learn about the benefits of membership. Click here.
Sincerely,
Kevin McNabb
Founder & Chairman
Kevin McNabb International
What is Direct Selling?
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What is Direct Selling?
Direct selling is a retail channel for the distribution of goods and services. At a basic level it may be defined as marketing and selling products, person-to-person away from a fixed retail location. Sales are typically made through party plan and other personal contact arrangements. A text book definition is: “The direct personal presentation, demonstration, and sale of products and services to consumers, usually in their homes or at their jobs.”
The industry is global and growing. Recent figures show almost fifty-five million people are involved and in 2007 it is estimated that worldwide retail sales accounted for more than US$111 Billion.
At its best, direct selling can be an opportunity for individuals to find fulfillment, express their entrepreneurial talents and gain financial independence. At its worst, it can become a kind of pyramid scheme.
Some direct selling associations, for example the Bundesverband Direktvertrieb Deutschland, the direct selling association of Germany, have given themselves codes of conduct which lead to a fair partnership both with customers and salesmen. Most of the national direct selling associations are represented in the World Federation of Direct Selling Associations (WFDSA).
Direct Selling is distinct from Direct Marketing because it is about individual sales agents reaching and dealing directly with clients. Direct Marketing is about business organisations seeking a relationship with their customers without going through an agent/consultant or retail oulet.
What is Multi-Level Marketing (MLM) or Network Marketing?
Multi-level marketing (MLM), also known as Network Marketing, is a business-distribution model that allows a parent company to market its products directly to consumers by means of relationship referrals and direct selling.
Independent, unsalaried salespeople of multi-level marketing, referred to as distributors (or associates, independent business owners, dealers, franchise owners, sales consultants, consultants, independent agents, etc.), represent the parent company and are awarded a commission based upon the volume of product sold through each of their independent businesses (organizations).
Independent distributors develop their organizations by either building an active customer base, who buy direct from the parent company, or by recruiting a downline of independent distributors who also build a customer base, thereby expanding the overall organization. Additionally, distributors can also earn a profit by retailing products they purchased from the parent company at wholesale price.
Distributors earn a commission based on the sales efforts of their organization, which includes their independent sale efforts as well as the leveraged sales efforts of their downline. This arrangement is similar to franchise arrangements where royalties are paid from the sales of individual franchise operations to the franchisor as well as to an area or region manager. Commissions are paid to multi-level marketing distributors according to the company’s compensation plan. There can be multiple levels of people receiving royalties from one person’s sales.
Source: www.dsa.org
What Every Direct Seller
Ought To Know…
About Ethics in Business and in Life!
Here’s What You Will Learn:
- Find out where business ethics has gone in our world.
- Be introduced to the most powerful cross cultural guidance system known to man.
- Learn why this guidance system is a win/win for everyone involved.
- Learn how to implement this guidance system into your business and your life.
- Learn how to take it to the highest level.
- Learn 5 key factors to watch out for during implementation.
- Prepare yourself for living this philosophy going forward.
As of April 16, 2009 I have stopped charging for this e-book and refunded all of the money to the people that purchased it.
The reason for this drastic decision is that I believe that the message found within is much to important than a few dollars.
For your complimentary copy of “The Responsible Direct Sellers Guide to Ethics,” please enter your name and email address below and your download instructions will be rushed to you.
Your Information will never be sold or rented.
Pre-Launch Release Message for “The Responsible Direct Seller’s Guide to Ethics”
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Dear Direct Selling Community,
On Tuesday January 27th, 2009 at 12:00 p.m. Eastern Standard Time I will be releasing my new e-book entitled “The Responsible Direct Seller’s Guide to Ethics.”
What Every Direct Seller
Ought To Know…
About Ethics in Business and in Life!
See you on January 27th, 2009!
Sincerely,
Kevin McNabb
Author & Creator
The Responsible Direct Seller Series
