Archive for March, 2010

We have all experience information overload at some point in our life, but the important point is what you do when you hit the wall of full overload.

Some people quit and some people have the ability not get overwhelmed and press through this stage.

Mike Dillard in his video entitled “Remedies for Information Overload” (http://getwwn.com/blog/remedies-for-information-overload/) reminds us that information overload is just a stage on our path to mastering a subject.

So, what should one do when one is suffering from information overload? According to Mike, the first thing that the individual should do is take a step back, take a few deep breaths and refocus on the bigger picture of your business. I.e. What is your business purpose and not how to do PPC marketing.

In other words, overload is like standing with your nose against a wall and trying to see everything on that wall clearly. The only way to accomplish it effectively is to take a few steps backwards until the you are able to see the entire wall clearly.

So now that you have taken a step back, taken those few deep breathes and are now looking at the big picture, what does that big picture of your business model look like?

Mike shares his three step formula that has allow him to generate an 8 figure income a year since 2005 and has been adopted by some of the biggest names in Internet Marketing.

Mike Dillard’s 3-Step Business Success Formula

  1. Build a list of people
  2. Build a relationship with the people on your list
  3. Provide valuable solutions to your list

Pretty simple when you break it down at the macro level.

When you step back and get clarity it is easier to understand that you are only required to do two things for your business according to Mike Dillard.

Requirement # 1 – Get Traffic for your business from one source.

I know that I have been guilty of attempting to learn 10+ traffic generation techniques at the same time and only accomplishing a few.

The idea is to choose one traffic generation technique and learn that to the point of mastery. Mastery could be defined as knowing enough about that traffic generation technique and having enough success with that technique that you could write a book about it.

Requirement # 2 – Learn Copywriting

This skill will allow you to use words to promote yourself, your product, your business or service. The concept of copywriting is used in all types of media from print, radio,tv, blog, video etc..

Master these two areas of your business and you will have a very successful business and will help you when you hit the wall of information overload again.

In the spirit of big picture thinking, Mike Dillard offers us a glimpse into a daily ritual that he performs before he goes to bed to ensure that he is prepared for the next business day.

Mike writes down the top 5 things that he needs to accomplish the next day and puts them in a list of priority. He makes these tasks specific and measurable and does not move onto other business until his list is completed.

This is great advice and something we all can learn from. Even better when it comes from a successful multi-millionaire.

If you would like to know more about what Mike Dillard is doing to help with the area of information overload, click here.

Mastering a subject like copywriting or Internet Marketing is like eating an elephant. This can only be accomplished with bite size pieces over time. To learn more about both topics, just enter your name and email address in the form below.


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When I first entered the arena of Internet Marketing back in 2002, I thought that this was going to be an absolute breeze.

Nothing could be further from the truth!

I have spent close to $100,000 looking for courses on Internet Marketing techniques, such as, PPC, Facebook, Twitter, MySpace, Social Media and Social bookmarking and everything else that is available.

So when I received an email from Mike Dillard of Magnetic Sponsoring fame with the title “Overwhelmed and Frustrated in TX!” I knew I wasn’t alone.

Here is a 7 figure a year earner expressing the same concerns and frustrations that I have felt. Awesome!

So Mike recorded a quick 4 minute video about one of the biggest problems you and I face today if we’re going to build an online business…”Information Overload

Click here to watch the video…

If you are like me and are suffering from information overload, you are now in a position to get the right training and results you want, in a shorter period of time without needing to take out a bank loan, with the “What’s Working Now Short-cut System!”

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